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 Montepulciano
Culture and exhibitions

World Wine Tourism Day, PerBacco route

Montepulciano (SI)

 Museo Civico Pinacoteca Crociani, Montepulciano

Organised by Strada del Vino Nobile di Montepulciano e dei Sapori della Valdichiana Senese

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On Saturday 7 and Sunday 8 November 2026, Montepulciano hosts the World Wine Tourism Day, a weekend bringing together wine, art and culture. At the Museo Civico Pinacoteca Crociani, the themed route PerBacco is set up, visitable with free admission to the museum for the entire duration of the event. The initiative connects the participating wineries of the historic centre and the surrounding area. The event is promoted by the Strada del Vino Nobile di Montepulciano e dei Sapori della Valdichiana Senese and by the Comune di Montepulciano, in collaboration with the Museo Civico. It is part of the international calendar sponsored by RECEVIN, the European Network of Wine Cities, and in Italy by the Associazione Nazionale Città del Vino.

Useful info

Free admission to the Museo Civico Pinacoteca Crociani for participants in the initiative, Saturday 7 and Sunday 8 November 2026 Themed route PerBacco set up in the museum rooms Participating wineries of the historic centre and the surrounding area connected to the initiative Programme and updates on the website stradavinonobile.it